The PC Gaming Alliance is here to save the day
by William Dobson 
Feb 22nd 2008 at 7:00PM
Filed under: Events, real-world, MMO industry, News items
Fret not, PC gaming fans. As if in reply to the cries of Peter Molyneux, a new elite task force of industry giants has banded together to save PC gaming, under the banner of the PC Gaming Alliance. The group, which officially announced its existence at a GDC08 press conference, is comprised of some of the biggest names in the business, a mix of game development, OEM, and hardware companies: Activision, Epic, Microsoft, Dell, Alienware, Intel, Nvidia, AMD, Acer, and Gateway.Randy Stude of Intel is the fearless leader of the PCGA, and spoke of their strategy in bringing PC gaming to the attention of consumers: "One of our main major objectives is to provide one voice on the PC gaming market. There's no one source that says 'hey this is where the PC market is going'. Sony, Nintendo and Microsoft are always calling their market share -- we're going to call our market through this group." As well as their "united front" in promoting the PC as a gaming platform, the mix of companies within the PCGA plan to work closely together to share important and useful statistics, and to find solutions to issues like phishing, cheating and piracy.
[Via Develop]
Reader Comments (Page 1 of 1)
Ghen said on 7:41PM 2-22-2008
Thats pretty interesting. For sure the game designers have a first hand stake in the PC gaming market, but the addition of hardware vendors to the PC gaming soapbox is very nice indeed.
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Will Weaver said on 9:29AM 2-23-2008
Damn Sexy Games Inc. will be joining this.
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BlinkBlink said on 3:17PM 2-24-2008
Yes I heard about this. I am really glad; PC games created most of the genres enjoyed on the consoles so it would be a shame to end it.
Look at some of the most celebrating 360 games; Mass Effect and Oblivion; all based on brands coming from the PC market (Elder Scrolls all originated on the PC and Bioware came straight from the PC RPG genre)
Personally I think PCs can go far; but only if some serious changes are made to the way people play PC games.
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MassivelyFTW said on 8:23AM 2-26-2008
I think Microsoft has done a lot recently to help by introducing the Games for Windows and making games more prominent in stores.
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