Cinemassively: Invisible Threads, or the making of a virtual sweatshop

by Moo Money Apr 13th 2008 at 12:30PM

Filed under: Real life, Video, Events, real-world, Events, in-game, Second Life, Free-to-play, Cinemassively, Machinima

Yesterday, we took a brief look at the recruitment tactics of Double Happiness Jeans. Today, we'll check out the short documentary created for the art project, which was actually meant to simulate a sweatshop! In ten easy steps, they outline how to start the business, keep your employees happy, and where to go from there.

Annie Ok did a great job with this machinima. Project producers Stephanie Rothenberg and Jeff Crouse will be hosting another mixed-reality event on Tuesday, April 15th. You can find more details on the National Art Museum of China website.

If you have machinima or movie suggestions from any MMO, please send them to machinima AT massively DOT com, along with any information you might have about them.

Tags: annie-ok, art, cinemassively, double-happiness-jeans, eyebeam, jeff-crouse, linden-lab, machinima, second-life, sl, stephanie-rothenberg, virtual-sweatshop

Reader Comments (Page 1 of 1)

Ghen said on 2:14PM 4-13-2008

Ok that was awesome.

Ghen said on 2:15PM 4-13-2008

You know... it reminds me of the gumball machines where you watch the gumball go around the track up and down all over the place until it finally pops out at the end. Completely worthless but worth paying double to see.