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Planet Cazmo adds RMT and sees upswing in user traffic

Filed under: Betas, Business models, Economy, New titles, Free-to-play, Browser, Kids

There's a proliferation of kid-based browser games on the internet and the owners and operators classify their creations as not just a chat room but an actual virtual world. Planet Cazmo falls under that category, and according to Michael Levine, president of Pileated Pictures, after launching their RMT model the game has seen its biggest traffic spikes with thousands of simultaneous users playing online. The e-store offers clothing for avatars, body parts, and space vehicles to traverse through a new spaced themed environment. The company's next step to advance Planet Cazmo's business model will be to add a membership plan as an alternative to micro-transactions.

Is a shared space a virtual world regardless of the medium it is created with? If AIM had graphical based chat rooms with scripted interactivity so users could play games would you classify that shared space as a virtual world? This is one topic the Massively team debates endlessly.

[Via Virtual World News]

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