Filed under: Hello Kitty Online

One of the things that's different about Hello Kitty Online, beyond the pink hearts and stars motif, is that the game ties in with some great charitable causes. Now Sanrio Digital has announced the "Food for Friends 2" guild competition, an event that lets guilds compete for Loyalty Point prizes for use in the Hello Kitty Online item mall while helping people in the real world. Players from select regions (North America, Europe, Singapore, Malaysia) who participate in Food for Friends 2 will generate real money donations (from event sponsors) through their gameplay that will help disaster relief efforts in Haiti.

Food for Friends 2 runs from January 21-30 and getting involved is very simple. Players can log in and head on over to Hello Kitty Online's version of London to speak with an NPC named Cinnamaroll. He's collecting crafted consumable items for the needy. The more people from your guild who donate these items, the higher your guild's point standings increase.

Hello Kitty Online, the excruciatingly cute free-to-play MMO from Aeria Games, has a catchy new theme song and trailer video sure to get stuck in the heads of little girls worldwide (and probably their mothers, who were around when Hello Kitty was cool the first time.)

"The World Is Saying Hello" trailer gives a tour of the game, visiting some of the different areas such as the Sunbright Express train station.

So what about that earworm of a song? Well, it's Hello Kitty Online's new theme song, and what you hear in the trailer is only part of it. To get the full version, you have to go play the game. The full song can be heard at one of the places featured in the trailer, so head over to Sanriotown and good luck tracking the full song down! For now, enjoy the video trailer after the jump.

Hello Kitty and Toys for Tots, two names that are pretty recognizable at first glance. Well, the two are teaming up for the holiday season, as Aeria Games is using Hello Kitty Online as a platform to drive charitable contributions in a pretty unique way.

Instead of offering a buyable pet and giving the proceeds to Toys for Tots, HKO players will get to search the grand virtual lands of Sanrio for Short Sticks, Webley Webs, Shells, and Bramble's Comfort. Each set of items collected will go to creating a special in-game Crab Plush Toy for you and will add one more donation to Aeria's real life toy drive. That's right: An in-game quest with a real life reward of helping get toys to children for the holidays. That's one quest that you can't drop from your log.

GMs will be picking up item sets on December 14th, 15th, and 16th. For the full information on what needs to be collected to make a set, check out the event page on HKO's main website. Don't miss out on this great chance to help children in need!

She may have thrown out her back last week raking up hearts and stars in her back yard, but that's not going to stop Hello Kitty from celebrating her 35th birthday in Hello Kitty Online. Masters of all things cute and cuddly Sanrio Digital announced details of the virtual birthday party commemorating Hello Kitty's middle age milestone. Although Hello Kitty was born on the first of November, the festivities are already underway in Hello Kitty Online and will continue through the cultural icon's actual birthday.

HKO players can earn tokens by completing birthday quests and playing mini-games. Those tokens can be exchanged for limited edition birthday items in-game. Any players who unlock at least four of the limited edition items gain access to a November 1st birthday bash held in (HKO virtual) London. Those festivities aren't just for the players who rack up the most virtual swag, as birthday celebrations will also be held in game locales like Florapolis and Paris.

The citizens of Sanriotown are missing, and it's up to you to save the day! Ok, that's the most cheeriness you're getting out of this article from us. We're not sugar-coating the rest of this, because the game has enough sugar in and of itself. We don't need to sprinkle any more atop the candy coated world of Hello Kitty Online.

Our good friend Tipa over at West Karana has taken the brave plunge into HKO, and she's resurfaced with a long post of first impressions from the game. While she goes in-depth with the combat, crafting, harvesting, and minigame aspects of HKO, she doesn't have much praise to heap on the game. Most of her complaints with the white cat stem from a severe lack of documentation that gives the player direction. For the most part, players of HKO are dropped into the world with no clear objective of what to do when they get there -- not that good for a game that's directed at children.

While Tipa's first impressions are lengthy, be sure to check out our first impressions of Hello Kitty Online, coming soon to the blog near you!

For those of you who haven't had the chance to try out HKO in other localizations, this incredibly pink MMO offers mini-games, an open-ended world with guilds, player housing, player gardens and even typical MMO quests. Essentially, imagine if Sanrio were given free reign to decorate the world; there's kawaii vivid colors everywhere and very cheery adventures to be had. So, if you're a casual Sanrio fan who wants to have some cave-the-back-of-your-head-in sweet F2P MMO fun, head over to the (admittedly very basic) Hello Kitty Online Aeria site and get signed up for the closed beta!

While Massively focuses on a lot of the bigger games on the market, the World of Warcrafts and Warhammer Onlines out there that define fantasy MMOs for many gamers, we still like to keep our eyes on the lesser-discussed MMO titles. Which leads me to my point -- we're on to you Hello Kitty. We've said this before and we'll probably say it again, Hello Kitty has her cute little eyes set on nothing less than absolute global domination through Hello Kitty Online.

It began with her decking out Beijing with even more stars than the real Beijing, a feat most thought impossible, much less swathing the city in pink and purple hues. We've since learned that she wants Brazil, as well as Singapore and Malaysia, in her little paws. Apparently the next phase of her plan involves new avatar customization options with cute little... outfit... thingies... in the item mall. It's diabolical! Just check out the screengrabs below, if you dare.

The team at SanrioDigital and Typhoon Games has lovingly re-created the city of Beijing as you've never seen it before -- through the pink-lensed glasses of Hello Kitty, heavy on the star motif. Well, more stars than the real Beijing, in any case. They've even put some of Beijing's landmarks into Hello Kitty Online and have posted screenshots of the HKO version of the city, with a brief introduction.

They write on the Sanriotown blog: "To start things off, we'd like to showcase the new, never-before-seen city that's been added to the game: Beijing! In it you'll see some narrow streets, red lanterns, unique buildings, and walls surrounding the heart of the city." Some of the places they've included are the Bubble Dome and the Forbidden Museum. Sanriotown also adds that Hello Kitty Online will have '14 new adventure maps, 8 of which make up Beijing's surroundings.' You can check out the screenshots in the Sanriotown blog announcement.

The day will eventually come when the world burns itself out and society as we know it collapses. In the final days, tin foil hat theorists will suggest many reasons for humanity's demise, ranging from Skynet to MMO addiction and everything in between. Regardless of how or why it happens, once we're gone, the cockroaches will evolve into a global hivemind and inherit the earth as nature always intended. All they will know of their simian Mountain Dew-guzzling predecessors of the ancient world is one thing: they apparently worshipped a cute little animal with an off-kilter pink bow, the cat-goddess Hello Kitty. The day they encounter her is the day they will know their new master, and labor to rebuild the world in her image.

It's true -- well, not the apocalypse bit -- Hello Kitty will remain an enduring aspect of our times, if the past 35 years of her reign as a cultural symbol is any indicator. The world's ultimate iconic character from Sanrio has adorned 'all our stuff' since 1974. Perhaps more than ever, kids (and quite a few adults) are absolutely in love with Hello Kitty. The estimated USD 1 billion per year she's worth confirms she's hardwired into our pop culture consciousness, a fact which isn't lost on the game industry. We've already seen a legacy of Hello Kitty games spanning multiple iterations of consoles and handhelds, as well as PC releases. Hello Kitty's involvement with gaming is about to enter a whole new era though, with her introduction to the world of massively multiplayer online games through Hello Kitty Online.

"Hahaha I pwnedz0rz j00!"
"You cheated. Your class is overpowered. If I had my [insert popular class here], you wouldn't have a chance"
"STFU newb, go play Hello Kitty Online"

It may have become the butt of as many jokes as Chuck Norris, but Hello Kitty Online might actually prove to be a major contender in the MMO space. Sure it probably won't compete on the same level with something like Warhammer Online, but in the ever-increasing niche MMO market, it has the possibility to become a hit online game.

On October 8th at 22:00 EST, the HKO Founder's Beta will begin, opening the game to many more players than the previous beta that's been going on for months. To find out more information on becoming a Founder (which operates much like a special pre-order program for when the game launches), you can check out the Founders FAQ or the game's FAQ itself. They even get bonus points for offering a Torrent version of their beta download!

Collector's Editions, in-game exclusives, and headstarts aren't limited to hotly-anticipated MMOs in the fantasy genre. More casual MMOs are now offering additional incentives and benefits to gamers who are devoted to their given IP. A case-in-point is Hello Kitty Online and their newly-announced Founder's offer. The Hello Kitty Online Founder's Beta will allow those selected to play the game ahead of launch while participating in special in-game events. Here's how to become a Founder in two easy steps:

1. Sign up for a SanrioTown.com account.
2. Using your SanrioTown account, send a BLANK email to hkofounder@hellokitty.com.

That's it. Founders should have some new things to look forward to from Hello Kitty Online, according to the official site: "an improved interface, new monsters, new maps, new items, and the opening of London and Paris. The Founders' Beta will also introduce gameplay changes such as an improved skill system, pet systems and team-play oriented enhancements." If you're curious about this title, either for yourself or for one of the little people in your life, don't wait too long to become a Founder -- this stage of beta testing begins on October 8th. If you're thinking about giving it a shot, be sure to check out the full details in the Hello Kitty Online News and Update page.

[Via MMORPG]

We write about Chaos Chosen freaks wreaking havoc on the RvR battlefield. We've been known to write about interstellar mercenaries and anarchists publicly executing enemies of freedom. Things like these make the job fun.

But this... is seriously over the top. Three videos, all lined up below the cut. You may be able to handle one. Some of you may be able to take two. But three -- we don't think you can do it. In fact we know you can't. These clips are NSFW. Be advised.

There's a certain temptation to believe that so-called casual games are inherently less complex than their more hardcore cousins. Whether it's born of experience, arrogance, or just plain ignorance, most people probably assume that a game like Hello Kitty Online is going to leave them wanting for features. Having just read an interview with Ali Aslanbaigi, Game Master Manager for HKO, this blogger can say that this certainly doesn't seem like the case.

Aslanbaigi explains how they plan to integrate email, blogging, and user video from the Sanriotown portal into the game experience itself, making Hello Kitty Online a social media hub as much as it is casual MMO. Say what you will about the relative complexity of an Age of Conan -- Hello Kitty Online isn't just trying to compete with the big MMOs on the block, it's looking to take its place alongside Facebook, MySpace, and other social media giants. It's ambitious, to say the least.

Thy doom draws nearer, O Learned Readers, for with each passing day, Hello Kitty Online becomes more and more a reality! The latest information is that those of you fortunate enough to have gotten access to the closed beta will finally find out what it will be like to inhabit the world of Sanrio. The test runs from the 23rd of April to the 7th of May, and interestingly enough, testers will have a DVD of content sent to them, which will include at least a folder of video tutorials, though nothing else has been confirmed at this time.

This MMO has excited a ton of interest in age ranges well beyond the pre-pubescent that one might expect -- expect a First Impressions before too long!