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Filed under: MapleStory

MapleStory joins the wild world of Twitter

Filed under: At a glance, Fantasy, MapleStory, Culture, MMO industry, Free-to-play, Casual, Humor


Twitter needs to be classified as an addictive drug, we think. We seem to be using it, and we just can't stop ourselves anymore. We keep telling ourselves that it's just a simple RSS feed where we're limited in what we can type out to others, yet we keep going back to that internet street corner, begging for just one more tweet...

But hey, we've gotten company recently! MapleStory has created their own Twitter page as well, joining the rest of the world in answering the question "what are you doing right now?" If you're interested in the 2D MMO, just drop by their page and sign up for their tweets to stay atop of in-game news. Right now, they seem to be flaunting their recent gold farmer bannings (remind us to never get on MapleStory's badside), as well as talking to some of their fans regarding their MapleStory achievements.

Now, if you could excuse us, we feel we need to tweet again.

MapleStory announces over 92 million users worldwide, 4 year anniversary

Filed under: MapleStory, Business models, Events, in-game, MMO industry, News items, Free-to-play, Casual


We often marvel at the sheer numbers of subscribers and users some MMOs and virtual worlds are able to reach. You can look at a title like World of Warcraft, with over 11 million subscribers and just picture a massive green tidal wave made of dollar bills sweeping over Blizzard HQ. Every month. But WoW's millions of customers, while impressive, pales in comparison with what Nexon announced this week with MapleStory: 92 million users worldwide, with 6 million users in North America alone.

Sure, comparing success stories of a subscription title with a free-to-play game is a bit like comparing apples and oranges. Each of those 92 million "Maplers" probably isn't dropping $15 each month to play, but the fact remains that many of those users are paying real money for their virtual goods. The numbers we ran for MapleStory's virtual items sales in the US, roughly one year ago, had 5.9 million US users spending USD 29.3 million on these goods.

March 11th is Free Items Day for every single MapleStory player

Filed under: MapleStory, Events, in-game, News items, Free-to-play


Tomorrow is going to be a big day for players of Nexon's MapleStory. For one day only, all items in the cape, overall, hat or shoe category will be completely free. You just simply visit the in-game "cash shop" to customize your avatar and try on whatever new looks you want -- and all without dropping a single penny.

Now we can finally get that toy we always pined for as children, if even for only one day!

This is actually a pretty cool gesture from Nexon, and we think it'll probably make for one of the busiest days in MapleStory quite some time. Now, if you'll excuse us we have to go try out that "Spaceballs! The Flame Thrower!" on a few zombies...

MapleStory celebrating Valentine's Day with in-game event

Filed under: MapleStory, Events, in-game, Quests, News items, Free-to-play


Love is in the air in MapleStory, as they're joining other massively multiplayer online games in celebrating Valentine's Day. The festivities will run through February 24th, and will include a mix of unique in-game items and quests for the lovey-dovey crowd. On that note, players who want to tie the knot in-game also receive 15% off on their wedding tickets.

Nexon provided the run-down of what's in store for MapleStory players with this extended Valentine's Day event. You can check out the details after the jump:

Private MapleStory servers targeted for shutdown

Filed under: MapleStory, MMO industry, News items, Opinion


In news that should surprise precisely nobody at all, AsiaSoft, an Eastern distributor of Nexon's MapleStory, has started targeting private MapleStory servers for shutdown. According to Asiaone Digital, it seems that one such person named Sean Lee is now under scrutiny by AsiaSoft for running a fairly popular server in Singapore. What started as a server run out of his bedroom for a handful of friends has blossomed into a server supporting 32,000 MapleStory players just a few short months later. Sure, it may not sound like much - until you realize that of the people polled for the story, half said they play on private servers. When faced with potentially as much as 50% of your userbase playing on private servers, you're talking about a very significant loss of revenue for AsiaSoft, and in turn, Nexon.

That said, Sean is awaiting a formal take-down from AsiaSoft, even knowing he's currently being targeted along with several others for running illicit MapleStory servers. He stated that he's continuing to run it for the players because "If [he shuts] it down, [he] will be letting them down." Additionally, his parents allow him to run the server with full knowledge of what he's doing, so long as he agrees to take it down when AsiaSoft asks him to. Perhaps it's just us, but if we knew we were about to get a visit from men in nice suits who had legal documents that talked about things like "seeking financial damages", we'd be out of the pirated game server business quickly. Still, it's an interesting read, so be sure to check out the full story.

[Via Kotaku]

It's a Mabinogi and MapleStory Christmas!

Filed under: Fantasy, MapleStory, Events, in-game, Patches, News items, Free-to-play, Mabinogi


You've been very good this year, and Nexon knows it. They know it so well, in fact, that they're delivering two major updates to Mabinogi and MapleStory just in time for the holiday season! These updates not only include the two Christmas festivals, but also a variety of other new features as well.

MapleStory players can get their hands on the new city of Magatia, the Christmas festival in Happyville, special Christmas Sock mobs that will randomly appear in the world, and many smaller holiday quest events. Plus, on December 23rd, MapleStory will undergo the "Day of Darkness" event, where GMs will be spawning special monsters all day long before the holiday cheer of Christmas.

Mabinogi players not only get to help out a troubled Santa Claus and watch fireworks for New Years Day, but they also get the huge addition of being able to own their own houses! Players may now own houses, while guilds can own castles and improve upon their guild stone. Guilds can now also clash in guild battles and create their own special "guild robes" to wear to show membership.

So happy holidays to all Mabinogi and MapleStory players! Go take out those evil stockings and help santa pay for his expensive reindeer!

MapleStory set to be boarded, mateys

Filed under: MapleStory, Classes, News items, Free-to-play

Ever wanted to take on monsters and swagger around, with nary a care for lesser landlubbers? Well Nexon's got just the thing for you in their newly created MapleStory player class - Pirates! Launching this month, the addition of the Pirate class adds a new facet on this already popular game. Players start with the Pirate, but can choose one of two job paths as their levels increase. At level 30, players can specialize in the fast melee attacks of the Brawler, or go for the ranged-attack prowess of the Gunslinger. Both job trees continue up to Buccaneer or Corsair at level 120, respectively. Additionally, pirates gain several fun new abilities like sneaking past monsters in barrels, the ability to summon sea creatures to help, and even transformative battle powers.

As if that weren't timber-shivering enough to give players an incentive for rolling a Pirate, MapleStory is also adding in a series of new maps and areas to experience aboard the Pirate ship Nautilus, just full of new adventures. They're also planning a series of contests based around the new class, including a costume contest, a user-generated content contest and even a competition for pirate-themed guilds. To top it all off, MapleStory is introducing a new server for people to play on - Demethos - which should give new players a chance to be on a more even footing as everyone levels up. Sounds like some serious sea fun to us. Yarr!

Massively.com giveaways: Nexon Currency Cards

Filed under: Fantasy, MapleStory, Contests, Free-to-play, Mabinogi


We hope you enjoyed yesterday's NCsoft giveaways. Today we're doing a potpourri of giveaways from some Titans of the MMO game industry. Titan Tuesday kicks off with an import from the nation of South Korea that's become a huge winner in the North American market: Nexon. This innovative company has been kind enough to send us 10 currency cards to customize your MapleStory avatar, tweak your Audition singing experience, or up your Combat Arms ante. Nexon currency cards are good with any of the company's games. The games themselves are free to play, you see, something you might already know from our lengthy look at MapleStory earlier this year. We've been sent 5 $10 cards and 5 $25 cards, for a total retail value of $175. If you win, you'll randomly be assigned one of the cards.

All you have to do to enter is leave a comment on this post. MapleStory is very well known for its holiday events, so we want to know what your favorite holiday is! Let us know and you might just win a currency card. You'll need to comment before 7:00 AM EST Thursday, November 6th. You can only enter once per person, and after the contest closes we'll ship out these fantastic prizes to 10 randomly-selected winners. Give us at least a week to ship out this massive pile of swag, though. To win you must be age 18 or up and a resident of the US or Canada (excluding Quebec). For full eligibility details, we suggest you read our official rules. Good luck!

Vengeful online paramour deletes MMO account, gets arrested IRL

Filed under: MapleStory, News items, Legal

The AP reports that a Japanese woman who had an online-only marriage with a Japanese man has been arrested for taking unlawful action against his avatar. We were talking about this sort of thing only this-morning, actually. You might want to refer back to that.

When her online hubbie broke off the relationship, she retaliated by using her ex's password to get into his Maplestory account and deleted his avatar/character there. AP doesn't say what the charges are likely to be, but we can take a good guess. It passes the dishonesty and deprivation tests (Dishonest appropriation of property with the intention of permanently depriving the other of it), so that's criminal theft right there. Likely "destruction of property" will also be added as a rider. At the very least, we imagine that unlawful accessing of a computer and illegal data manipulation will wind up on the list.

The 43 year-old woman has been remanded into custody in Sappporo, the jurisdiction where the 33 year-old man lives. AP says that she may face a prison term of up to five years, or a fine of up to US$5,000, though without any formal charges being laid, that seems a touch premature. Though the AP also bandies about the terms 'divorce' and 'murder', both of which are clearly inapplicable to the current case.

AGDC08: Why 'free to play' doesn't mean free or easy money

Filed under: MapleStory, Business models, Free-to-play, Massively Event Coverage

Min Kim, the presenter of the talk, subtitled this event "A collection of thoughts on building and launching a Free-to-Play MMO." Kim has been around the world and back talking about his company, Nexon, and the business practice they're leading the charge on. Free to play games are bigger than ever in the MMO space, be they local titles like Runescape or imports like Nexon's own MapleStory.

As Nexon America's VP of Marketing, Kim generally makes for a compelling speaker. Still, it was hard not to be impressed at the specifics and knowledge he brings to a conversation on this topic. Essentially a guide to putting together a free-to-play business model from scratch, Kim's talk centered around hard-won lessons from the front lines.

Read on for details on everything from the benefits of selling to kids at Target, to the dangers and pitfalls of self-publishing a game.

Free to play pt. 2

Filed under: MapleStory, Business models, Free-to-play, Massively Event Coverage


Live Teams
Launching is something like 10% of the overall effort. Keep your team small to start, grow when you prove your success. Don't keep on working on a second product until your first is growing and successful with its own team. Constantly check the vitals of the project, datamining and understanding what your players like and don't like.

This is a Social Experience
Develop great gameplay focused on social interaction. Encourage establishing identities and tying players to each other.

Free to play gaming isn't complicated math:

Subscription MMOs
Total Revenue = Subscribers * Subscription Cost
Paying Users = Subscribers (100% of Users)

Free to Play
Total Revenue = # of Active users * Paying Rate * average revenue per user (ARPU)
Paying Users = # of Active users * Paying Rate

Financial Upside to FTP MMOs
A minority of players pay, but you're likely reaching something like 10x more players generally. Average revenue per user (ARPU) is variable, with players paying above and below. That's inclusive, meaning players can pay what the game is actually worth to them. Players who don't pay can be monetized in other ways, without item sales. ARPU and paying rate can be greatly varied. Don't go for a crazy ARPU, go for something that's sustainable.

First Impressions: Maple Story

Filed under: Fantasy, MapleStory, Reviews, Opinion, Free-to-play, Massively Hands-on, First Impressions


Welcome to our First Impressions of the king of all 2D MMOs, Maple Story! If you haven't played it, consider this a dip of the toe into its cuter-than-thou madness. We're not divulging secrets here, this is not a guide of any sort; this is just a record of the way we found the game during our first hour or so of play. Caveat emptor!

First of all, please notice the banner ad at the top of this post. That should tell you everything you need to know about MS in a nutshell: Cute superdeformed anime-esque graphics, goofy-themed gameplay, and an engaging sense of humor about itself. Cyborg turkeys, yes, yes, a thousand times yes. Don't forget, clicking on the following pictures leads to their hi-res versions. Read on, O brave audience!

Nexon unveils MapleStory's Crimsonwood Keep expansion

Filed under: MapleStory, Expansions, News items, Free-to-play


Big news for MapleStory players: Nexon America yesterday made public Crimsonwood Keep, a big expansion for the game. The expansion 31 adds new maps -- mostly to the continent of Masteria's Phantom Forest. Also added: "11 unique enemies, 12 extensive, story-focused quests and a collection of new weapons and objects."

The platformer/MMORPG hybrid (which is particularly popular with pre-teens) is updated pretty frequently, but this expansion is a bit bigger than usual. Its launch coincides also with the opening of a new server (called Yellondale) and more Summer Break Events.

MapleStory
-- which originated in South Korea -- is a huge success story. The expansion-related press release boasts of 5.9 million North American players and 87 million users across the globe. Keep in mind, though, that such numbers are a bit fuzzier and less conclusive with regards to a free-to-play game than they would be for a subscription-based MMO which has a financial barrier to entry for new users, and guaranteed income per user for the developer and/or publisher.

MMOGology: Mobile MMOGs

Filed under: World of Warcraft, EVE Online, MapleStory, Game mechanics, Ragnarok Online, Opinion, Second Life, Free-to-play, MMOGology, Mobile



Several weeks ago at Apple's Worldwide Developers Conference (WWDC) Steve Jobs announced the 3G iPhone. The announcement wasn't much of a shock to industry experts since other cell phones have been using 3G networks for several years. In order to remain competitive, it was only natural for Apple to hop on the 3G bandwagon.

What was, perhaps, more unexpected was the consumer friendly price point of $199.00. Of course there are a few not-so-hidden caveats involved with that sweet price point. First you have to qualify for the subsidized price, then there's the mandatory two year contract with AT&T and an increase in the price of the iPhone's data plan. Regardless, what it means to gamers is a budding mobile gaming platform. The iPhone now has its own software developer's kit (SDK), 3G network capabilities, and is priced to sell. Increased accessibility, higher data transfer speeds, and the ability for developers to conjure up new applications can only mean good things for the future of mobile MMOGs – especially on the iPhone.

Of course, maybe the future of mobile MMOGs seems so bright because its current state is so dim. As someone who has never even attempted to play an MMOG on a mobile device, I'm curious as to what exactly is out there and if anything is worth my time. If you're curious too, join me for some more info on mobile MMOGs after the break. I'll discuss the current state and limitations of the platform, some existing offerings, and take a look at what the future might hold.

MapleStory patch 0.56 adds desert region, rad surfboard drops

Filed under: MapleStory, Events, in-game, Patches, Casual

MapleStory's 0.56 patch has gone live! The patch's additions are impressively robust; they include a new region and town, guild alliance support, windowed mode support, auto-inventory sorting, macros, and extra party search features.

The new area is called Ariant. You'll find it on the continent of Ossyria. Apparently it's some kind of Arabian Nights-esque desert setting (summer, desert; they're both hot -- get it?). A whole slew of new quests, NPCs, monsters, and items have been introduced as well. Of course, the shop has been updated, too. A special event begins with this patch -- summer-themed items like surfboards will drop throughout the season.

Dude, that's like totally rad! Um, sorry. You're right; that was uncalled for.

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Cities XL EU Launch Sep 3 2009
Aion Launch Sep 22 2009
Earth Eternal Open Beta Q3 2009

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