No one was expecting the current 900-pound-gorilla of the MMO market to throw its hat in the ring regarding microtransactions, but the fact that it's in the mix has forced a large number of people to take a look at the philosophies and patterns of the business model. Killed in a Smiling Accident recently put down some thoughts regarding the differences, explaining that World of Warcraft's model is, in their opinion, inferior to the one found in the equally-significant microtransaction model of Dungeons and Dragons Online. The former has a store consisting of fluff items with no equivalent in the game, while the latter largely puts forth offerings that can be obtained in the normal game if you want to take the time.

Of course, there's the obvious counter brought up in the comments: that it's better to have microtransactions selling something you can't otherwise get in the game. Simply take a look at Champions Online and the controversy over retcon pricing to see how the two can be better left untethered. Getting something unique is a nice bonus for a game you enjoy -- for example, look at the bonus costume packs that City of Heroes sells. However, with items on sale that can be obtained from gameplay, the game can feel a bit more disjointed. There's a case to be made for both sides, and with the free-to-play model gaining speed, it should be interesting to note where the majority of MMO players draw the line.

We like to keep our ear to the blogging (under)ground here at Massively because we often find interesting ideas and perspectives on the MMO industry. For instance, Green Armadillo of Player vs. Developer (PvD) just made a bold yet insightful statement about subscription game item shops being the third Trammel. For those unfamiliar, Trammel changed the way most people played Ultima Online and could be considered a paradigm shift in the industry from "harsh" PvP-enabled MMOs to safer PvE.

It's no secret that the rise of microtransactions and MMO item shops (aka real money trading or RMT) are a big change in direction from traditional subscription based MMOs. However, it now seems we're seeing the line blur between the two. Dungeons & Dragons Online, Champions Online, and most recently World of Warcraft are all subscription-based MMOs with built-in RMT. Are we witnessing the birth of the third Trammel?

As for the second Trammel, PvD calls out WoW's solo quest system. Never in any previous MMO did players enjoy such easy soloability and it seems that every triple-A MMO since WoW has relied heavily upon the solo quest system. We think PvD may be on to something here.

In a move some expected and others didn't, Blizzard decided to remove that last layer insulating its game from the practice of RMT: real money transactions. Previously, players had to purchase the trading card game to get the special extra pets for the game, and that was rather a dicey proposition. You could just pay a high price and get the card directly, or you could take your chances with your money, much like Charlie in his pursuit of a golden ticket. Now, you can just go to the Blizzard store and purchase a Pandaren or a Lil' KT pet for $10USD.

Considering how several people were unhappy with the Champions Online microtransaction store, we can't imagine this is going over too well with everyone. Some feel that these are just pets and -- while pricey -- aren't anything to make a fuss over. Others feel that this is the top of the slippery slope that will eventually see some form of in-game benefits gained through store purchases, much like many item mall games. This morning we thought we'd ask you. Do you think this is a wonderful idea, and you're glad to see Blizzard exploring the territory? Do you think it's a good idea but the price is way too high -- a macrotransaction rather than a microtransaction. Are you leery but trusting for now? Or is this all a load of crap, and subscription games should make everything available if you're willing to grind it?

In a crackdown against online gaming, China has put World of Warcraft under review again today, asking Chinese operator NetEase to stop collecting fees and suspend new account registration as the game is in violation of regulation agreements.

A regulator from the General Administration of Press and Publication (GAPP) said today in an online statement that the game was in "gross violation" of Chinese regulations and they have returned the company's application to operate "The Burning Crusade" (Yep, that's right, they said The Burning Crusade and not Wrath of the Lich King) in China. NetEase has responded that they have not received official word from the governing body of their intent. As of this posting, Battle.net China is still accepting registrations for World of Warcraft.

For the past week I've been delving deep into the dungeons of Runic Games' Torchlight and found the experience to be nothing short of joyous. Granted, like many other people I also wish some kind of co-op shipped with the game (even over LAN) but thankfully the developer's next project will be an MMO built upon the foundation laid down by last week's release.

My joy for this game most definitely bleeds into its MMO incarnation, which has led to far too much thinking on additions I'd like to see made. So this week, I'm going to get them all off my chest in the hopes that I'll stop obsessing over them. Of course, there's never a guarantee with these things.

After a newly-announced launch delay, we now have just under a month before Quest Online's Alganon releases to the public. Now in its beta stage, Alganon has enjoyed mixed reviews since the NDA was lifted two weeks ago. We thought we'd take this opportunity to ask some of the questions floating around about this new fantasy MMO, and how it sets itself apart from existing fantasy MMOs.

Quest Online's president and co-founder, David Allen, was kind enough to answer our questions, which include everything from those of PvP content to his thoughts on being compared to World of Warcraft. Keep reading below for the complete interview.

MMOs are a big business these days. This hasn't always been the case -- Ultima Online might have been the first real game of the genre, but it didn't make everyone want to build a competitor. It was the success of World of Warcraft that really opened up the idea that there was a huge amount of money to be made from the genre, and that in turn has brought almost everyone to the table in a rush to build a game, find a method that works, and try to hook as many subscribers as possible. The only problem is that we might find ourselves with an industry drifting toward what MMOSH refers to, quite fairly, as The Bad Place.

We've all found ourselves buying new games, playing them only until the trial is up, and then never picking them up again. Sometimes we don't even give them the full month. And some developers seem to be adopting this mentality as well -- there are rumors here and there about the future of Champions Online after its first month, and both publishers and players are treating it as if the first month is everything. (Their recent free trial seems to tie into this -- you could argue that where MMOs once got new players by word of mouth, they seem to be in love with constant trial offers to entice players now.) And that's just the tip of the problem, really -- the post goes into further detail about the cycle of hype, release, and abandonment. As it says, gone are the days when we should stick with the game that we had and wait for it to improve -- and that might ultimately be far more harmful than whatever holes in the game lead us to leave so quickly.

Sure, the peace between the Alliance and the Horde in World of Warcraft is supposed to be present, but it doesn't stop them from trying to take each other out whenever they can. Take for example today's One Shots sent in to us from Minifig of the Darkness Beyond Twilight guild. While this is obviously a Horde base on the Isle of Conquest, it doesn't stop Minifig from flying straight into it, in what appears to be a crazy attempt to ram straight into their zeppelin. Crazy or brave? You make the call!

With millions of World of Warcraft players, we actually don't get too many screens from that game. If you'd like to send one in from WoW or any other MMO, we'd be glad to post it. Drop it into an email addressed to oneshots AT massively DOT com along with your name, the name of the game, and a quick description. We'll show it off to all our readers and give you the nod.

Often times grind is lambasted as the worst part of this genre, something to be minimized and removed to any and all extent. I understand all too well why; hundreds of hours of brain melting repetitiveness. Only here's the rub: the very nature of MMOs -- persistence -- creates a grind. Unless you keep it under a reasonable number of hours played, it'll turn into a festival of grind.

I used to think this was a colossal problem, yet lately I'm beginning to rethink my stance.

It's that time of year again - the MMO Calendar for 2010 is on sale. MMO Calendar is a yearly project created as a non-profit fundraiser for St. Jude Children's Research Hospital in Memphis, Tennessee. The calendar features original art from 12 different current and upcoming MMOs, and 100% of the purchase price of every calendar is donated to St. Jude.

This year's calendar includes artwork from:

• Age of Conan
• Dungeons & Dragons Online
• Eve Online
• EverQuest II
• Free Realms
• Guild Wars 2
• Lord of the Rings Online
• Runes of Magic
• RuneScape
• The Secret World
• Warhammer Online
• World of Warcraft

It promises to be a gorgeous calendar, but just in case the art alone isn't enough to convince you, purchasing the calendar will get you entered in a drawing for one of ten prizes including closed beta access, subscriptions, and boxed game sets. Calendars will be shipped by December 5th and the prize drawing is December 7th, so visit MMO Calendar to order yours!

A long time ago with a computer that may or may not be far, far away, you picked up an MMO. You picked up, you played it, and you probably really, really enjoyed it. You enjoyed it so much, as a matter of fact, that you chose to keep playing them and explored more games in the genre. And that brings us to today, dear readers.

It's a story that's happened to all of us, from the days of MUDs all the way up to perhaps just last week when you wrapped your hands around that new MMO game on the shelf or felt like seeing why all of your friends are addicted to World of Warcraft.

So please tell us what your first game was and why you chose it. We recommend using the comment box below, as that guarantees that the entire Internets (TM) will see your message. Screaming at the screen is also an option, but you have to scream really loudly so we can hear you.

With Patch 3.3 bringing in lots of goodies, the holiday event coming up, and Cataclysm looming on the horizon, Outland may not be the place a lot of people are spending time these days. Nonetheless, the skies over this strange other-world remain a beautiful place to stop and enjoy a moment of quiet. This great World of Warcraft One Shots comes to us from Tristalus of the Crimson Alliance - a guild that he says has been together for 12 years this December! He writes in: Many of us have moved on from Outlands for some time now. One day while I was flying through gathering some materials, I looked up. Everything came together in the sky for a beautiful screenshot! You can almost picture flying through that can't you?

When your server goes down for maintenance, why not take a little time and dig through that screenshot folder. That way if you find something tasty from your travels, you can email it to us here at oneshots AT massively DOT com along with your name, the name of the game, and a quick description. Any other info you'd like to share about your guild, group, character, etc, is welcome as well. We'll post it out here and give you the thanks for contributing to One Shots!

In the early 70's, some clever chap programmed a pile of circuits to create a primitive game we all know as Pong. Fast-forward some forty years down the line and we're now battling Orcs in Azeroth and flying spaceships in the far-reaches of another galaxy. An entire games industry has erupted from those first simple arcade systems, with people designing and programming games for kids and adults alike. In the 90's, the first generation of kids that grew up with those early game systems became the ones making them and a virtual renaissance in game design ensued. Those kids that grew up wishing they could make their own games started to realise their dreams and the games industry as we know it came forth. More recently, the people that grew up with early MMOs have begun to hit the games industry and we're seeing a rebirth of the genre.

In this article, I look at the games industry explosion and how it relates to the generations growing up with games. I ask whether the MMO genre is headed for its own great gaming renaissance and take a speculative look ahead at the future for MMOs and the games industry as a whole.